logoWelcome to Strawberry Fields: Digital Marketing

 

The world of business is changing and it pays to be ahead of the game. We have managed to combine new technologies and innovative thinking in many market sectors. Our clients, as you might imagine, are our best ambassadors, despite the fact that we are a small business, they include big name clients like Royal Dutch Shell. Here are a few client testimonials, we think they should have the last word…

“The only people we would not recommend Strawberry Fields to are our competitors. Without Strawberry Fields’ input we would not have achieved, let alone exceeded, our growth targets.”

– David Jarvis (Procase International)

So, what do Strawberry Fields have that makes us different? Simply put, it is our approach. We look at things in a vastly different way to our competitors and this is why year upon year, we are successful. Where our clients see problems – we turn the problems on their head and see opportunities and solutions. Business owners need to see themselves as leaders of innovation, running a creative organisation in a way that enables creativity itself to become a core competence. Whatever the organisation may comprise of, an entrepreneurial and innovative mind-set suitably integrated into the culture can significantly raise effectiveness and yield higher productivity and profits. Ideas and their implementation are the only real difference when everything else is equal.

“Following The Darwin Innovation Matrix work with Strawberry Fields, our turnover has increased consistently for the past 5 years by over 25% every year, 32% and 37% over the past 2 years.”

– Bruce Thomson (Chairman and CEO, Baker Goodchild)

Below we have highlighted the main characteristics that are all vital when growing and marketing your Business or Organisation, all of which we can help your company grow in a way that ensures and determines your success! To find out more about how we can help you with any of the following criteria, please contact us 

Planning

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Anyone who has ever been in charge of a successful project or event knows that were it not for their careful, methodical, strategic planning and hard work, then success would not have followed. The same could be said of most business successes.

It is critical for all businesses to have a flexible business plan. Many small businesses fail because of fundamental shortcomings in their business planning. It must be realistic and based on accurate, current information and educated projections for the future. Crucially it should adapt to learning and circumstances.

Components may include:

  • Description of the business, vision, goals, and keys to success.
  • Workforce needs.
  • Potential problems and solutions.
  • Analysis of competition.
  • Marketing, advertising and promotional activities.
  • Budgeting and managing company growth.

Need help with creating a dynamic business plan or improving your existing Business strategy? – Contact us today.

 

Business Models

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Whatever your business is, its parameters constantly change, but by creating a business model you can identify opportunities and challenges and determine realistic expectations for growth.

For some the question, “How do I develop my business?” may be an obvious thing to ask, however the majority of new businesses do not take this question seriously, and their businesses often fail because of it. We are constantly helping companies to build new business models to suit our clients needs that view business in a different way and re-appraise value.

Need help with creating or improving your existing Business Model? – Contact us today.

 

Technological Change & Digital Media

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How businesses respond to change determines its success or failure. Don’t be fooled by success and stand still – the only certainty in business is change. Successful companies both large and small – succeed by constantly changing their business perspective, looking at how creativity and innovation can provide competitive advantage in a fast changing environment. Furthermore, it is of vital importance that the products or services your company offers is delivered in a way your customers understand.

Video and Photography is and always has been among the most powerful ways to advertise and communicate. Video can enable businesses to leverage sight, sound, and motion to create an emotive and more memorable connection with potential or existing customers. Website Videos also boost traffic to your website via means of Search Engine Optimization (SEO).

Need help with creating or improving your existing Visual Media? – Contact us today.

 

Websites

Internet Speed Websites on Black

At the very least, every business should have a professional looking and well designed website that enables users to easily find out about their business and how to avail themselves of their products and services. Certain features including SEO, search engine analytics and ensuring your website has a sleek professional look about it whilst incorporating your company’s branding are essential whilst further features including SEO, E-commerce and interactive web services are also vital depending on the service your company offers.

When it comes to the success of any new business, you — the business owner — are ultimately the “secret” to your success. For many successful business owners, failure was never an option. Armed with drive, determination, and a positive mind-set, these individuals view any setback as only an opportunity to learn and grow. Most self-made millionaires possess average intelligence. What sets them apart is their openness to new knowledge and their willingness to learn whatever it takes to succeed.

Interested in creating or improving your existing website? Contact us today.

 

Business Innovation

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The world is rapidly becoming an online global village and this means increased competition, thus comes the importance of innovation.

There are several reasons why the generation of new ideas can be critical to your business’s success. Although every organisation will have its own priorities and sector-specific issues to balance, businesses that fail to innovate run the risk of losing ground to competitors, losing key staff, or simply operating inefficiently. Innovation can be a key differentiator between market leaders and their rivals

The process we use to give our clients this cutting edge in Business Innovation is The Darwin Matrix. The ‘Darwin Matrix’ is a visual real-time Project/Target progress tracker. From start to finish the business can manage and view business ideas, needs and dependent priorities in a more effective way and use this development tool to adopt or improve company goals and internally track all of this progress at the workplace, or simply from the comfort of their own home – using The Darwin Matrix App. The great importance of this tool is its visual – transparency, which constantly gives a fresh insight and overview of into business goals and progress.

“The retention of information is 6 times greater when information is presented both visually and orally rather than by written words alone.” 

– [research carried out by the U.S. Department of Labor, OSHA Office of Training & Education].

Interested in how The Darwin Innovation Matrix can improve your business targets and ambitions? – Contact us today.

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